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| download .pdf of warranty card [1] |
Choose your floor like you choose your diamonds. The "carat" of your floor refers to the overall quality of your wood, and the brilliance of the final finished floor once fully installed in your home. The key to your floor quality, is knowing your choices of wood, combined with an understanding of the milling process.
The 4 Cs of Flooring
The combination of Colour, Clarity and Cut will make up the Carat, or final quality of your floor. The carat really determines how much your floor is worth once installed, the same way the carat of a fine diamond will determine how much it stands out once its on your finger. Don't set yourself up for disappointment, and be sure you understand your trade-offs before you choose your floor. In hardwood flooring, your final carat will depend on your blend of choices.
Superior Quality
When you compare a cheap diamond to a premium, Canadian-cut diamond, you can see the difference quality makes. Cheap diamonds, like cheap floors, give you a poor finish, less shine, inferior size, loads of imperfections and visible flaws. When you see a Superior floor, you are looking at a Canadian cut floor from one of the finest mills in the country and its quality and brilliance is like no other floor on the market.
Superior Cuts
The cut & milling is often the most overlooked C of the four C's of flooring, but it is critical to your "carat" and the overall quality of your floor. It is important to understand how milling quality affects the look and feel of your hardwood floors. Precise cuts, superior lengths [2] and our unique micro bevel [3], give a custom look to your floors and ensures years of beauty, just as a good cut gives a diamond its lifelong brilliance.
Superior Finish
The number of products on the market can be overwhelming for you, so a visit to our education centre [4] is always helpful. You should work through steps one to four of our 4 C's of flooring and begin your search for the right hardwood by choosing your colour [5]. Canadian diamonds are regarded by world diamond experts, as the finest diamonds available. These premium cut diamonds have a fire and brilliance like no other diamond. Our experience, attention to detail and craftsmanship, gives Superior floors a finished look like no other in the world.
The Diamond Standard in Flooring
Our goal is to produce the finest, most refined, pre-finished hardwood flooring Canada can produce. We will strive to achieve excellence in our milling and produce the highest quality flooring Canada has available. Choose Superior and you are choosing a fine cut, Canadian crafted, diamond-class standard floor for your home.
Links:
[1] http://www.superiorflooring.ca/sites/default/files/warranty_card.pdf
[2] http://www.superiorflooring.ca/node/84
[3] http://www.superiorflooring.ca/node/85
[4] http://www.superiorflooring.ca/node/139
[5] http://www.superiorflooring.ca/node/5